
Is She Too Sensitive?
Last month, two brands unwittingly stepped into a proverbial mound of poop when the fallout from their poorly advised marketing initiatives hit the fan. (We’ve got a definite theme happening here.) Macy’s introduced a flatware line that featured food portion outlines that tied the amount of food a woman eats to the type of pant she is likely to sport; i.e. Mom jeans, skinny jeans etc. Hmmm, how could this go wrong? Here’s the thing, I’ve heard discussions and had discussions